SEO Blog

What makes modern SEO different from old days SEO is off-page optimization. Ever since Google came into play, it made the life difficult for SEOs. SEO without Google is like body without soul. SEO companies are forced to focus Google for all their SEO projects as about 50% of the total traffic generated by all search is solely generated by Google.

SEO clients are more demanding now. They make sure that Google is the main focus for their SEO campaign before assigning SEO task to SEO companies or freelance SEOs. This situation has forced freelance SEOs and SEO companies to understand the algorithm of Google so that they can design SEO campaigns accordingly.

There is no doubt that Google likes quality inbound links. If you are able to have your web site back links posted on other web sites with high Google Page Rank, quality and relevant contents, you can get your web site on top of Google SERPS (Search Engine Result Pages). The more quality inbound links your web site has, the more likely your web site gets the top position on Google SERPS.

SEOs implement different techniques to increase the popularity of a web site and get more quality inbound links. Some of the standard techniques SEOs use to get quality inbound links are:

1. Submission on top quality and high traffic free directories in the most relevant category (s)
2. Submission on top quality and high traffic reciprocal directories in the most relevant category (s)
3. Submission on top quality and high traffic paid directories in the most relevant category (s)
4. Getting the web site registered with some top quality link exchange programs. Some quality link exchange programs which I use are:

                      UK Link Exchange
                      link-blaster.com
                      linkexchanged.com

      You must select only the web sites related to your web site contents for link exchange. 

    5. Search for the relevant web sites, sending them request for link exchange and wait for their response.

I use all of the above mentioned techniques to get quality inbound links for my SEO projects. Another very important link building technique which I exclusively use to automate my link building process; I create a “link to us” page. This page contains information about how to exchange link with the site and the link’s html code. The page also contains an online link exchange request form. Anybody visiting this page can send link exchange request via online form to me. I optimize this page for key phrases like; link exchange with “mykeyword1”, “link exchange with “mykeyword2” and so on. Once this page is on SERPS, I start getting link exchange requests automatically. The advantage is that;

Site owners and webmasters post my site’s link first before making link exchange request.
I select only the relevant web site for link exchange and put their link on my web site.
In this way I don’t have to do anything and I get link exchange request through this automated process.
You can visit my SEO link exchange page:

SEO Link Exchange

If you are looking to promote your web site or your business online with limited marketing budget. Visit the following link to send your details for a quote.

eMarketing Services

Experienced and successful SEOs use different SEO techniques to achieve top search engine ranking. These SEO techniques include both off page optimization and on page optimization techniques. On page optimization techniques include optimizing web page elements like Meta tags. Alt tags, page headings, keyword density etc. where as off page optimization techniques comprise of  increasing the link popularity by web site submissions, link building and other link popularity techniques.

Very few SEOs know the importance and the role which a SEO friendly domain name plays in the success of  SEO process. You can get quick results if you choose a domain name which includes your main keyword. I have done SEO on so many web sites from scratch, right from the selection of domain name. Whenever I was given the option to choose the domain name, I always took advantage of my selected domain name in SEO.

Google considers your domain name as a part of its algorithm or ranking criteria. If your web site is well optimized and your domain name contains your main keyword, you definitely have better chance of higher placement on SERPS.

I recently optimized a web site “eMarketing Whizz” for one of my business associates in UK. I took advantage of domain name “eMarketing Whizz” to optimize the web site for its main keyword “eMarketing Company” or “eMarketing Company UK”. The web site got positions on first page of Google.co.uk for its main keywords “eMarketing Company”, eMarketing Enquiry” and “eMarketing Consultants”. The main keyword “eMarketing” is present in the domain name “eMarketingWhizz.co.uk”.  You must be very surprised that I got these results within 15 days after I optimized and launched the web site. I have not done any off page optimization yet.

I am working on another web site “The eMarketing Consultant” and hoping the same result. If you are looking for a quality SEO company, you may contact:

SEO Company

Search Engine Optimization or SEO is one of the most effective, economical and proven methods of web site promotion on the Internet. SEO is an ideal eMarketing Channel for promoting small to medium size businesses online. Almost all webmasters and eBusiness owners consider SEO as their prime tool for business promotion.

Unfortunately most of eBusiness owners possess very little SEO knowledge and that’s the main reason why they fail to select right SEO Company to optimize their web sites. They are either trapped by Black hat SEO companies who attract them by attractive slogans like “Guaranteed 1st position on Google” or “Guaranteed top ten rankings in Google and Yahoo”. These statements attract eBusiness owners and they outsource their SEO tasks to these companies. These SEO companies (not all) use black hat/ spam SEO techniques to generate results, get payment and run away, leaving web site owner with black listed web site on Google and other Search Engine as a result of using spam SEO techniques. 

Another attraction for eBusiness owners is the SEO price; some SEO freelancers offer their services on an unbeatable price. These so called SEO experts know little about SEO and either  fail to produce results or by mistake do something which is caught by search engines as spam and end up in getting web site banned or black listed by search engines. 

I personally experienced this many times while quoting SEO price to eBusiness owners. I couldn’t get many projects due to price difference between my SEO quote and other SEO freelancers as my SEO price is based on result oriented SEO not just out of the box SEO package which normally includes certain number of optimized web pages and submissions etc.

I conducted a survey of SEO companies offering their SEO service through their web sites and marketing their SEO service on the Internet and able to categorize SEO companies as under:

1- Big and trusted SEO Companies: These SEO companies normally based in US or UK and offer their SEO service worldwide. They are most reliable SEO companies but hardly affordable by small to medium business owner and their SEO price is usually out of marketing budget of a small or medium size business. These SEO companies normally offer fixed SEO packages and customized SEO service/ package. They never use black hat or Spam SEO techniques. They usually have the capability and expertise to work on all type of web sites including static, dynamic, eCommerce etc.
2- Big SEO companies based in countries like India: These are experienced SEO companies and usually reliable. Normally these companies have their representatives in US and UK to coordinate their clients in these countries. They usually offer SEO service on affordable price due to their production offices in countries like India, Pakistan etc. The currency conversion factor is the key to their affordable price. These companies don’t use Black hat or Spam SEO techniques. They usually have the capability and expertise to work on all type of web sites including static, dynamic, eCommerce etc.
3- Small to Medium Size SEO companies: These types of SEO companies based in US or UK are also reliable but have limited capacity. They usually work on static web sites and can handle limited number of clients. They also avoid spam SEO techniques and affordable for small to medium size businesses.
4- SEO Free Lancers and Small to Medium SEO companies: There are many SEO freelancers available on the Net. They offer their SEO service using freelancers’ web sites like guru.com. Some of them are doing good work. Some small to medium size SEO companies based in India Pakistan, Philippines are reliable and know SEO well. They are not only affordable but can work on all types of web sites. You can trust them for your SEO projects. Some of them are new to SEO and are ready to get SEO job on any price. I would call them learners and will never recommend outsourcing you optimization task to them.
5- Black Hat SEO practitioners: These types of SEO companies charge you higher price by giving you guarantees. They usually show you results  in a short span of  time using Black Hat SEO techniques. Your web site is always at risk of getting banned by search engines. 

Now it is important that being a business owner you must know the factors you should consider while selecting a SEO company for your web site optimization needs. You should consider following factors:

1- Your Industry
2- Size of your company/ business
3- Your marketing objectives
4- Your Marketing Budget
5- Type of your web site

If you run a static web site and your industry is not highly competitive industry like Engineering Industry, you can easily find a trusted SEO company on a reasonable price. Its better to hire an overseas SEO company for cost effective and result oriented SEO. You must ask for references before outsourcing.  If you run a dynamic web site, specially eCommerce web site, and sell your products online, you need to find an expert and experienced SEO Company. All SEO companies don’t have expertise to perform SEO on dynamic web sites, specially eCommerce web sites developed  using some shopping cart software like OSCommerce, ZenCart etc.  If your web site is database driven web site with Content Management System (CMS) and other dynamic features, you still need an expert SEO company.

In order to judge competition, you can consider some of the keywords relevant to your business or web site contents and look for their competition on Google and their search counts. You can easily do that by visiting web sites offering free SEO tools. For example, you can visit:

http://www.digitalpoint.com/tools/suggestion/

Just type your keywords one by one and see the number of searches being made every day. You can also get keywords suggestion from this free tool. For competition, you can go directly to Google.com and typing the keyword in the search box. You can find the number of results for that particular keyword. This simple analysis will give you an idea about competition. If the number of results are over 1 million, and per day search count on Overture and Wordtracker is over 10, then it’s a medium keyword and you can get results rather easily with in 3-4 months. Although there are at least 10 more factors which are considered for keyword analysis.

After this simple analysis, you can decide what type of SEO Company you need. If your keywords have high search counts and high competition, you may require customized SEO package and out of the box SEO package will not work. If you have an online store, an eCommerce web site, you may require an experienced and expert SEO.

You may also get assistance in this regard. For free assessment of your web site and free SEO consultation, you may visit and send an online inquiry to SEOGuru4hire.com at:

Free SEO Consultation

All genuine SEO inquiries are answered within 24 hrs.

You may also ask for Free SEO Quotation using the same Inquiry form.

The eMarketing Consultants is a trusted eMarketing Company offer SEO and other eMarketing Services to companies based in US and UK. For further information, you may visit:

eMarketing Company
Hire a SEO Guru

Search Engine Optimization is the most cost effective technique to generate qualified and targeted traffic to your web site. SEO is the most commonly used online marketing channel to promote products and services online. Search Engine Optimization and Pay per click advertisement are two most commonly used online marketing channels now-a-days. If we compare both, we can see a big difference between them. Pay per click advertisement is very expensive as you have to pay every time a visitor clicks on your sponsored ad to visit your web site.

The first step in setting up your online business is to have your own corporate web site or online store. Once your web site or online store is live, the next step and the most important step which plays a vital role in your online success is to bring online traffic or visitors to your web site.

A webmaster or eBusiness owner should know how to bring visitors or potential clients to his web site. There are many techniques for online promotions are available for webmasters to choose from including Search Engine Optimization (SEO), pay per click advertisement and eMail Marketing.

Following factors should be considered while selecting the right online marketing channel/ channels for online promotion:

1- It should be cost effective and should be within your online marketing budget
2- It should be able to produce long term results.
3- It should be able to generate qualified traffic

Search Engine Optimization and Pay per click advertisement are two most commonly used online marketing channels now-a-days. If we compare both, we can see a big difference between them. Search Engine Optimization is a cost effective way to produce targeted traffic as you don’t have to pay for every click your site receives where as pay per click advertisement is very expensive as you have to pay every time a visitor clicks on your sponsored ad to visit your web site. Pay per click advertisement is good for instant traffic generation and ideal for those who need quick results. On the other hand, Search Engine Optimization (SEO) takes time to bring visitors to your web site as the success of any SEO campaign depends on many factors including proper optimization both on page and off page optimization of your web site in accordance with Search Engine algorithm. In some cases rather in almost all cases the results are not guaranteed. But the advantage of Search Engine Optimization is that once your web site is up on SERPS (Search Engine Result Pages) of all major search engines including Google, Yahoo and MSN for your business keywords, your web site start getting absolutely FREE traffic and with little maintenance and updating you can continue to receive this free traffic for as long as you require this traffic.

After you have realized that SEO is the right choice for your eBusiness promotion, the next step is to find a trusted SEO company to outsource SEO. If you are in need of a quality SEO Company, visit the following link to contact one.
Quality SEO Outsourcing Company